Asian Strategies Pte Ltd

Asian Strategies Pte Ltd
Asian Strategies Pte Ltd

Asian Strategies Pte Ltd

Asian Strategies is an independent research + planning agency operating across Asia since 1991 through its hubs in Singapore, Thailand, Indonesia, Indochina and Australia.


The directors have a combined consulting experience of over 60 years in marketing, strategic planning and research in the Asia -Pacific region and have pioneered research in many emerging markets.


Our expertise:

  • Qualitative & quantitative methods (traditional & New MR)
  • Cross-cultural research
  • Ethnography
  • Ideation/innovation
  • Client immersion
  • NPD and brand development
  • Market intelligence/B2B
  • Specialist sectors (elites, private + wholesale banking, wealth management including stock exchanges, travel, alcohol, public policy etc.)
  • Legal research (we have appeared as both expert witnesses and witnesses of fact in the High Court of Singapore)
  • Difficult assignments from other research companies!


Every project is tailor-made and run entirely by senior consultants without delegation – meticulous sampling, rigorous data collection and high level analysis are standard.


Our approach is both hand-built and methodologically agnostic – an appropriate qual. or quant. research design is developed with you to solve your problem and to create brand-propelling ideas

Our coverage:

  • North Asia
  • SE Asia
  • Greater China
  • Indochina
  • Myanmar
  • India
  • Pacific Island States
  • Australia/NZ


Contact Us

Greg Coops | Founding Partner

Tel: +65 6546 7515 / +65 9666 4754

Address: Level 25, North Tower, One Raffles Quay, Singapore 048583